Resources / Playbook
playbook

Recommendations that never log off.

A great post is just the beginning. Every creator on Roeme has a Local Edit, a storefront for the places they recommend. Here's what a spot on it does for your business.

the short version

A great post does real work: reach, trust, new faces at the door. The Local Edit is what keeps that work going. It's the storefront-style page every Roeme creator keeps for the places they actually recommend, and every collab automatically lands you a spot on it, with your link, code, and perks attached. The post starts the recommendation. The Local Edit keeps it live.

The post is the start

A great post earns everything that follows: the reach, the trust of a voice people already follow, the new faces who discover you. That's the hardest part of local marketing, and creators do it better than anyone.

But the recommendation behind the post is bigger than any single piece of content. A creator is recommending her favorite places every day, in DMs, group chats, comments, and voice notes. It doesn't have to end at the post. You can be the name they keep recommending.

What a Local Edit is

Every creator on Roeme gets a Local Edit: a curated, storefront-style page for the places they actually recommend. Their picks, their ongoing partnerships, the link in their bio their followers actually click. Every recommendation, with a link attached:

For their audience, it's where to find everything they've vouched for. For you, it's a second job the same collab does, on top of the post:

the post delivers
  • A surge of reach the day it drops
  • Trust from a voice they follow
  • New faces who discover you
  • Content you can reuse
the local edit adds
  • A standing spot on their page
  • Your link, code, and perks attached
  • Followers can book any day
  • Keeps working between campaigns

It doesn't have to end at the post. You can be the name they keep recommending.

How your business gets on one

1

Collaborate

Run a campaign on Roeme. Every collab automatically lands you a spot on the creator's Local Edit. No copying, no updating, no extra work for them.

2

Stay

Your referral link, promo code, and perks travel with the spot. Keeping you there is worth their while: thank them with a free service, a product on the house, or store credit, so recommending you again is always worth it.

3

Track

Attribution follows the click into the systems you already run on, whether locals book through Mindbody or Mariana Tek, reserve on Resy or OpenTable, or buy through Toast, Shopify, or Square. You see which creators actually drive visits and leads.

Shelf space in your city

One creator is one storefront working for you. Ten creators are ten storefronts, each racking up their own wins, each in front of an audience you'd never reach with your own account. It's a sales team that grows itself.

Every collaboration becomes shelf space in your city.

The post wins the moment. The Local Edit keeps the recommendation live until the next one.

Get on the shelf.

Fifteen minutes with our team. We'll show you live Local Edits and what a placement looks like for a business like yours.